86% of US blog readers declare that blogs are a useful source of news or opinions they can’t find elsewhere, and most believe that blogs feature a better perspective, faster news and more honesty than traditional media.
Although not everybody reads blogs, one suspects that more and more will in the near future. So what’s the impact of “grassroot journalism” on traditional press and public relations profession? How much should they feel threatened? How can they adapt?
Dan Gillmor technology columnist and blogger for SiliconValley.com, proposes balanced answers to such questions –and to many others– in an interview by Steve Rubel, the author of Micro Persuasion .
Read it in Global PR Blogweek.
Comments
@ 18:27
Something that has always been missed is the topical nature of blogs. I’m subscribed to three blogs that talk about Microsoft Commerce Server. That’s a specific topic that would not be covered by the media on a daily basis. Blogs!
@ 19:55
A ship in harbor is safe — but that is not what ships are for? John A. Shedd
Most Readers and Bloggers I came across surfing the net are no stranger to the nittier and grittier walks of life.
Above all, blogging is hell-raising, life-affirming fun:=)
We reach for escapist stories and links when we want to escape something …Blog has been the coming-of-age indie story against which all others are judged!
Ice cold river, anyone?
@ 19:55
A ship in harbor is safe — but that is not what ships are for? John A. Shedd
Most Readers and Bloggers I came across surfing the net are no stranger to the nittier and grittier walks of life.
Above all, blogging is hell-raising, life-affirming fun:=)
We reach for escapist stories and links when we want to escape something …Blog has been the coming-of-age indie story against which all others are judged!
Ice cold river, anyone?