Norvegian TV introduces mobile video interactivity to children’s programming
January 13th, 2005
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According to DM Europe (via picturephoning), Norwegian TV viewers can now send in video clips from their mobile phones and have them shown on the national TV programme Svisj, an entertainment for youngsters.

NRK television is considering extending the technology to entertainment, sports and news programmes. When newsworthy events occur, any phone with a built-in camcorder can provide video coverage to the broadcaster.

“This means that we have thousands of latent video reporters all over the world,” said Gunnar Garfors, director of mobile services at NRK Division of Developments, “and Norwegians take up new technology very early, so mobile videos will be commonplace on TV in a few years’ time.”


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