The Christian Science Monitor reports on China’s newest shopping craze tuangou, or team buying. [via Agenda Inc]
.By combining the power of the Internet to compare prices with the stealth tactics of the flash mob, team buyers are driving hard bargains in the world’s hottest economy. Dozens of team-buying websites have sprung up to catch the trend, which first began in online forums and chat rooms.
Typically, shoppers looking for the same items find each other online, then band together offline to negotiate special deals on electronics, home furnishings, and automobiles. Some team buyers approach store managers beforehand, others simply show up and flex their collective muscle.














