AVATAR-BASED MARKETING IN SECOND LIFE
June 21st, 2006

At this evening’s NYC Podcasting Group someone told me about holding conferences in SECOND LIFE and even making a living in this life by providing services in SECOND LIFE (like clothing for your Avatars).

Harvard Business Review Senior Editor Paul Hemp wrote an article called “Avatar-Based Marketing” speculating on the future of advertising and promoting real products and services in online worlds and MMOs.

The discussion about promoting real life products in online worlds will happen in SECOND LIFE (that’s right); the discussion will happen from within the online world itself.

In order to attend you need to sign up for SECOND LIFE which is free to join.


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