Why social networks fail or succeed
June 29th, 2006

Tristan Louis pointed Smartmobs to his postings ‘5 reasons why social networks fail’ and ‘5 reasons why social networks can succeed’

Tristan would appreciate any comments/feedback/linkage you can provide.

reasons for failure

1. Privacy concerns
2. No real reward or penalty system
3. Not granular enough
4. Not integrated with other apps
5. Walled Gardens

reasons that promote success

1. Viral Nature
2. Online Identity
3. Enhanced Knowledge
4. Basic human need to share
5. Basic human need to connect


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