New Mobile Social Software tools
September 28th, 2006

A good, concise review of emerging mobile social software and multi-person SMS tools, today in Techcrunch. Most of this stuff was/is featured at the Demo conference in San Diego that is now wrapping up.

A good, concise review of emerging mobile social software and multi-person SMS tools, today in Techcrunch. Most of this stuff was/is featured at the Demo conference in San Diego that is now wrapping up.

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Comments
1 - Ben Taylor

This is an interesting review of the state of play in the United States where 3G services and real Location Based MoSoSo is not widely available resulting in services such as Dodgeball which forces active user participation in presence and location sharing using SMS. As GPS enabled devices before more prevalent active applications which scan for presence and enable social introduction will rapidly trump these SMS oriented services. First generation services like Mobiluck and CrowdSurfer are going one step beyond SMS enabled MoSoSo solutions. Unfortunately their viability is minimized by their networking model as they are all attempting to build their own walled garden networks.

Solutions like Enpresence (www.enpresence.com) enable active presence sharing, buddy finding, and intelligent matching as an extension to existing online social networks. The result mirrors real world social networking where people belong to multiple social networks and are actively introduced to one and other through friends and acquaintances. In this case the Enpresence MoSoSo service automatically scans for, identifies, and matches individuals within the range of Bluetooth. Several great benefits of Bluetooth for MoSoSo is that it is supported by a large and rapidly growing number of devices (far more than GPS), does not require expensive data plans, works in urban areas and places where people are interested in meeting, and its perfect for peer-to-peer networking. I’d like to see someone pull together a list of next generation services pushing beyond SMS.

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