Peter Gabriel Helps Launch ‘We7’ Free Music Service
April 30th, 2007

Music fans can download songs free and legally through a new service backed by world-renowned musician Peter Gabriel and others. Tech Web reports.

The service, called We7, enables advertisers to reach listeners with personalized messages that are “grafted” onto the beginning of song tracks and albums using MediaGraft’s patent pending technology. Gabriel worked with entrepreneur Steve Purdham and financial expert John Taysom to create a new ad-based Internet system for delivering music free of DRM and download fees.

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