The harnessing of smart mobbing methodology by the Presidential campaign of Barack Obama was in gear last night when this text message was sent to supporters who signed up with their phone numbers at the Obama website (as quoted in the New York Times this morning):
Shortly after 3 a.m., the Obama campaign updated its Web site and sent this text message to supporters:
“Barack has chosen Senator Joe Biden to be our VP nominee. Watch the first Obama-Biden rally live at 3pm ET on www.BarackObama.com. Spread the word!”
Last night’s news casts speculated that the delay throughout yesterday in making the announcement was in part due to the ongoing sign up of supporters at the campaign website to receive the announcement — each sign-up providing a phone number identifying a probable supporter.
The harnessing of smart mobbing methodology by the Presidential campaign of Barack Obama was in gear last night when this text message was sent to supporters who signed up with their phone numbers at the Obama website (as quoted in the New York Times this morning):
Shortly after 3 a.m., the Obama campaign updated its Web [...]
Comments
@ 08:00
Politicians are acting as an inspiration to the corporate world, when it comes to social media.
In the corporate world, executives have been wary of social media because…people sometimes say nasty things. The one surefire way for corporations to amplify those conversations is to join them. So they, more often than not, bury their heads in the sand. They’re quite scared of social media, still.
Politicians on the other hand know that negativity comes with the territory. They are more inclined to take it on the chin and respond. So, it seems the top politicians have been a little more accepting ot social media and are a step ahead of the corporate world.
Once the dust settles after the election, I think the corporate will be more likely to embrace social media.
Mark Brooks
212-444-1636
http://www.socialnetworkingwatch.com