Roland’s Sunday Smart Trends #251
February 22nd, 2009

This week’s “Roland’s Sunday Smart Trends” focuses on Mobile augmented reality, a phenomenon in which “real” and “virtual” experiences merge.  The practical application of mobile augmented reality is taking on many forms. This week we will highlight two applications Wikitude and Zcapes.

Wikitude is an Android-based application which, based on your current GPS location and physical address, augments your physical experience with information drawn from an online database of over 350,000 points of interest.  To gain a more comprehensive and deeper understanding of Wikitude you should watch the following video:

Wikitude

Wikitude

The second mobile augmented reality application (platform) highlighted this week is zcapes, a unique microblogging platform which augments the “physical web” with “smart filters and situational content” drawn from the “live web”.   [The following diagram positions zcape within the matrix of the "Live" and Physical" web.]

The Live and Physical Web

The Live and Physical Web

More information on zcapes can be found here:
To visit the SmartMobs zcape you can click through on the following QR code.
Smart Mobs Zcape

Smart Mobs Zcape

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Comments

Hi Mark,

Thanks for this post. Did you know that we made an ATM finder for a bank in The Netherlands with the Wikitude service. See more here: http://www.sprxmobile.com/ing-launches-augmented-reality-atm-finder-on-android/

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