“Lansing’s Mobile Mob Movement” is described in an article by Adam Molner published this month in CapitalGains. Molner begins by quoting Howard Rheingold’s seminal idea from his 2003 book SmartMobs: “Smart mobs consist of people who are able to act in concert with one another even if they don’t know each other.” The article describes several Lansing area projects following this mode:

Several groups are capitalizing on the notion that they can use technology and social media tools to create a public stir, build buzz, draw attention to an issue and ultimately make positive change in the region.