It an honour to be blogging here and to receive Howard’s endorsement for No Straight Lines.
Economic transactions and markets have warped perceptions to such a degree that most people fail to see what is important in life, even when its right in front of them. Alan Moore’s No Straight Lines offers a vision that is at once more humane, more forward-thinking, and more realistic
So what is the project all about? This is the condensed version.
We have arrived at the edge of the adaptive range of our industrial world. At the edge, because that world, our world is being overwhelmed by a trilemma of social, organisational and economic complexity. We are in transit from a linear world to a non-linear one. Non-linear because it is for all of us socially, organisationally and economically ambiguous, confusing and worrying. Consequently we are faced with an increasingly pressing and urgent problem, WHAT COMES NEXT? And also we are therefore presented with a design challenge: HOW do we create better societies, more able organisations and, more vibrant and equitable economies relevant to the world we live in today? No Straight Lines presents a new logic/literacy and inspiring plea for a more human centric world that describes an entirely new way for true social, economic and organisational innovation to happen.
NSL argues we now have the possibility to truly transform our world, to be more resilient, to be more relevant to us both personally and collectively, socially cohesive, sustainable, economically vibrant and humane, through the tools, capabilities, language and processes at our fingertips.
The key to unlocking this opportunity, so we can design for transformation is through understanding the interlocking concepts of the six key principles of No Straight Lines, these are:
 Ambiguity  Adaptiveness  Participatory cultures and tools  Openness  Craftsmanship  Epic (designing for transformation).
It means we can then ask this question: How do we find the best possible solution to seemingly intractable problems? And be able to answer it.
It does not matter what industry or sector you are in understanding NSL will enable you design and create better organisations, better businesses and a better society.
There will also be a free version of the book in epub format and this will be published shortly.
Below a TEDx talk about the project